The Unicorn Club of high-valued tech startups has recently caught some flak as a few of the members of this 140-strong elite have experienced disappointments of different kinds. This prompts me to ask whether or not the Club was a fun fad that has now outlived its usefulness, or whether it might be worth making it less vulnerable to bubble mania and more durable as an aspiration for young startups.
Box’s long-planned and ultimately successful IPO provides me with a timely reminder to compare the cloud storage and file sharing company with its better-known, much larger and higher-valued competitor, Dropbox, whose IPO date has still not been set though it is expected this year. With Google, Microsoft and even Apple also in the cloud storage and file sharing business, you have to wonder about the long term outlook for these two pure-play companies. Assuming they can continue as independent businesses, which one of the two will “win” the battle over the long haul?